Feb 27 / Scott Abbott, Founder & CEO

The How vs. The What

Most people spend their lives chasing outcomes while ignoring the actions and behaviors that create results. The people and companies that consistently win are focused on the HOW.
Most people spend their lives chasing outcomes while ignoring the actions and behaviors that create results.

The people and companies that consistently win aren't obsessed with the WHAT. They're focused on the HOW.

Yes, the WHAT matters. The wins. The growth. The accomplishments. We all want those things. But too many people become overly focused on the WHAT while neglecting the HOW that actually produces outcomes.

What the HOW Really Means

The HOW is the discipline to stay readily focused. The execution to follow through. The preparation that creates confidence. The standards that shape culture. The systems and behaviors that create strong alignment, accountability, and repeatability. And the consistency to keep showing up and doing everything the right way.

In business, work and life, sustainable momentum is usually built before anybody notices the outcomes. That's why systems matter. That's why process matters. That's why structure matters. That's why habits matter.

The WHY Beneath It All

To be clear, both the WHAT and the HOW need to be driven by a compelling WHY. Purpose matters. Vision matters. Meaning matters. But a deeper conversation around WHY deserves its own dedicated post entirely.

Building This into How We Coach

At BOS-UP, these are exactly the kinds of essential concepts, tools, and disciplines we build into everything we teach. And coaches, this is the heart of our Work. Clients will come to you talking about the WHAT: more revenue, faster growth, a bigger team, a successful exit. Our job is to help them fall in love with the HOW. The weekly meeting that actually happens. The scorecard that actually gets reviewed. The Issue that gets solved instead of shelved. Get the HOW right, and the WHAT has a way of taking care of itself.


Carpe Momentum.

This article originally appeared on leadwithscott.com.

Ready to Help Clients Master the HOW?

The BOS-UP Solution & Academy gives coaches the concepts, tools, and disciplines to turn a client's big goals into the daily habits that produce them. 
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